Показаны сообщения с ярлыком advertising. Показать все сообщения
Показаны сообщения с ярлыком advertising. Показать все сообщения

One can only imagine the outcry that would follow a car company trying ...

Silveradoad

Chevrolet will launch a new ad campaign Sunday night during NBC’s primetime football coverage. Called “Our Country. Our Truck.,” the campaign features a new song — appropriately titled “Our Country” — by rocker John Mellencamp and a slew of images that conjure up rural and blue-collar America. The final ads are as benign as Mom and apple pie, but both The New York Times and automotive blog Jalopnik reported on earlier versions they were shown only a few days ago that also featured graphic imagery of 9/11 and nuclear explosions that ad execs said showed off both the good and bad of the country’s history.

Luckily for Chevy, the flub was corrected after reports surfaced online, and the ads will now feature just positive imagery. One can only imagine the outcry that would follow a car company trying to profit using tragic images relating to 9/11.

There’s a whole other take on the nuclear bomb images. The online reports suggested a correlation between the bomb imagery from the end of World War II and the fact that Japanese competition is expanding in the full-size truck market, notably the upcoming redesigned Toyota Tundra. Someone at an ad agency somewhere should be looking in their inbox for a pink slip any day now.

Related:
$400 Million and Mellencamp to Usher in New GM Trucks
2007 Chevy Silverado Revealed



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The worlds sickest and most expensive TV commercial to commemorate Ferrari’s ...

The worlds sickest and most expensive TV commercial to commemorate Ferrari’s 60th Anniversary.

Although every other car blog has already covered this wicked awesome commercial, that was before Carzi even launched, and we HAVE to post this as it is the ass-kicking-est (and most expensive) commercial ever made. Listen to those engines.. I am still grinning from ear to ear after watching it 5 times.

To shoot the baddest commercial ever created in the galaxy, Shell filmed different generations of Ferrari F1 cars blasting through the streets of Rome, Monte Carlo, Rio, Sydney, New York and Hong Kong.

[Source: Autoblog]



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